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Welcome to FCA Resources

Marketing during Covid

In a world decimated by a pandemic and a global economic shutdown, marketing your business is probably the last thing…

FCA Blog Sales & Marketing

The Ultimate Guide to Local Marketing That Won’t Cost the Earth

Marketing can be daunting, it’s true. Mostly that’s because we always think so big, feel like we need to market…

FCA Blog Sales & Marketing

Marketing – Separating Services from Goods

This week I was reminded that services marketing can be an elusive beast. While many of us are well versed…

FCA Blog Sales & Marketing

Why networking is great for your business . . .

Many business owners know they ‘should’ be out networking, attending networking and business functions but simply don’t make the time….

Networking Sales & Marketing Small Business

Hayley Lewis on Marketing & Community Involvement

For Hayley Lewis, engaging her local community is always a high priority when planning her marketing. She endeavours to incorporate her…

FCA Blog Sales & Marketing Small Business

Critical Non-Essentials – Why they ARE essential to your business!

So what are critical non-essentials? It is all those little things that are not required to keep your customers or…

FCA Blog Sales & Marketing Small Business

Why increasing your conversion rate could massively increase your profits…

The one number in your business that can have one of the biggest impacts on your business is your conversion…

FCA Blog Sales & Marketing Small Business

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